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[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”10261″ bg_position=”center top” background_image_loading=”skip-lazy-load” bg_repeat=”no-repeat” scene_position=”center” top_padding=”5%” bottom_padding=”15%” top_padding_tablet=”30%” constrain_group_3=”yes” bottom_padding_tablet=”30%” top_padding_phone=”40%” constrain_group_5=”yes” bottom_padding_phone=”40%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”radial” shape_divider_color=”#ffffff” shape_divider_position=”bottom” shape_divider_height=”45%” bg_image_animation=”none” parallax_bg=”true” parallax_bg_speed=”fast” shape_type=”straight_section” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”center” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”radial” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”zoom-out-reveal” parallax_bg=”true” parallax_bg_speed=”fast” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” zindex=”20″ overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#ffffff” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_highlighted_text color_type=”regular” highlight_color=”#00bdf3″ text_color=”#000000″ style=”full_text” highlight_expansion=”default”]

BRANDING

[/nectar_highlighted_text][nectar_responsive_text class_name=”text-h4-shadow”]

PER DARE FORMA ALLA TUA IDENTITÀ

[/nectar_responsive_text][split_line_heading animation_type=”line-reveal-by-space” font_style=”h1″ line_reveal_by_space_text_effect=”default” stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Una posizione originale,” font_size=”8vw” animation_delay=”200″][/split_line_heading][nectar_rotating_words_title heading_tag=”h1″ dynamic_text=”immaginata, personalizzata, valorizzata” ending_text=”solo per te.” duration=”2500″ dynamic_heading_tag=”default” element_animation=”stagger_words” mobile_display=”inline” text_flow=”inline” element_animation_delay=”550″ font_size=”5vw”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” text_color=”dark” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”diagonal” text=”BRANDING come VISIONE” margin_bottom=”0px”][divider line_type=”No Line” custom_height=”10″][nectar_responsive_text font_size_desktop=”24″ class_name=”text-normal”]La visione è la spinta propulsiva che guida ogni attività imprenditoriale. Rappresenta la capacità di immaginare un futuro desiderabile e di porre obiettivi audaci e definiti. Una visione chiara mantiene il focus sulle priorità e orienta le decisioni in armonia con gli obiettivi.
Attraverso le attività di branding, possiamo forgiare un’identità di marca forte e coerente o consolidare la tua immagine personale, creando un legame emotivo con il tuo pubblico e una promessa di valore che ispiri fiducia e riconoscibilità.[/nectar_responsive_text][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#000000″ bg_image=”10194″ bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” constrain_group_2=”yes” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” color_overlay=”#091631″ overlay_strength=”0.8″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bottom_padding=”5%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_highlighted_text scribble_color=”#00bdf3″ scribble_text_highlight=”true” style=”scribble” scribble_shape=”squiggle-underline-2″ scribble_thickness=”thick” scribble_speed=”0.8s” scribble_easing=”ease_in_out”]

Le 4 declinazioni
del BRANDING

[/nectar_highlighted_text][/vc_column_inner][/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][fancy_box box_style=”color_box_hover” icon_family=”iconsmind” image_url=”10194″ color=”extra-color-2″ color_box_hover_overlay_opacity=”default” box_alignment=”center” enable_border=”true” border_radius=”default” image_loading=”default” color_scheme=”dark” secondary_content=”here’s some awesome text that would only be shown on hover” icon_iconsmind=”iconsmind-Target-Market” min_height=”300″ link_url=”#strategico” link_screen_reader=”Branding strategico” icon_size=”80″]

BRANDING
strategico

Definizione dell’identità del marchio

[/fancy_box][/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][fancy_box box_style=”color_box_hover” icon_family=”iconsmind” image_url=”10194″ color=”extra-color-2″ color_box_hover_overlay_opacity=”default” box_alignment=”center” enable_border=”true” border_radius=”default” image_loading=”default” color_scheme=”dark” secondary_content=”here’s some awesome text that would only be shown on hover” icon_iconsmind=”iconsmind-Eye-Scan” min_height=”300″ icon_size=”80″ link_url=”#visivo” link_screen_reader=”Branding visivo”]

BRANDING
visivo

Creazione dell’immagine del marchio

[/fancy_box][/vc_column_inner][/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][fancy_box box_style=”color_box_hover” icon_family=”iconsmind” image_url=”10194″ color=”extra-color-2″ color_box_hover_overlay_opacity=”default” box_alignment=”center” enable_border=”true” border_radius=”default” image_loading=”default” color_scheme=”dark” secondary_content=”here’s some awesome text that would only be shown on hover” icon_iconsmind=”iconsmind-Loudspeaker” min_height=”300″ link_url=”#comunicativo” link_screen_reader=”Branding comunicativo” icon_size=”80″]

BRANDING
comunicativo

Gestione e promozione del marchio

[/fancy_box][/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][fancy_box box_style=”color_box_hover” icon_family=”iconsmind” image_url=”10194″ color=”extra-color-2″ color_box_hover_overlay_opacity=”default” box_alignment=”center” enable_border=”true” border_radius=”default” image_loading=”default” color_scheme=”dark” secondary_content=”here’s some awesome text that would only be shown on hover” icon_iconsmind=”iconsmind-Affiliate” min_height=”300″ icon_size=”80″ link_url=”#esperienziale” link_screen_reader=”Branding esperienziale”]

BRANDING
esperienziale

Coinvolgimento dei consumatori

[/fancy_box][/vc_column_inner][/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”0″ custom_height_tablet=”0″ custom_height_phone=”15″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#0b1c40″ scene_position=”center” top_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_phone=”13%” bottom_padding_phone=”15%” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”strategico” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”clip-path” clip_path_animation_type=”scroll” clip_path_animation_applies=”row” clip_path_start_roundness=”20″ clip_path_end_roundness=”0″ animation_trigger_offset=”0.00,50.00″ animation_trigger_origin=”top” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_icon icon_family=”iconsmind” icon_style=”border-animation” icon_border_thickness=”2px” icon_color_type=”color_scheme” icon_color=”Extra-Color-2″ icon_padding=”25px” pointer_events=”all” icon_iconsmind=”iconsmind-Target-Market” url=”#” icon_size=”70″][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”diagonal” text=”Branding strategico” margin_bottom=”0px”][divider line_type=”No Line” custom_height=”10″][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1689004398378{margin-bottom: 15px !important;}”]

Definizione dell’identità del marchio

[/vc_column_text][divider line_type=”No Line” custom_height=”10″][nectar_responsive_text font_size_desktop=”24″ class_name=”text-normal”]Questa è la fase iniziale in cui si definisce l’identità, la personalità, i valori e la promessa del brand. Si determina il suo posizionamento rispetto ai concorrenti e in relazione al suo target di riferimento. È una fase fondamentale per dare una direzione e una coerenza a tutte le altre attività di branding.[/nectar_responsive_text][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”extra-color-gradient-1″ animate=”yes” custom_height=”9vh”][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#0b1c40″ scene_position=”center” top_padding=”2%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” left_padding_tablet=”5%” constrain_group_4=”yes” right_padding_tablet=”5%” bottom_padding_phone=”2%” left_padding_phone=”5%” right_padding_phone=”10%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon_list animate=”true” color=”Extra-Color-2″ direction=”horizontal” columns=”2″ icon_size=”large” icon_style=”border”][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049622-6″ tab_id=”1700489049622-8″ header=”Brand positioning” icon_iconsmind=”iconsmind-Target-Market”]Il brand positioning determina la posizione unica e distintiva del brand nel mercato. Con l’identificazione dei valori, delle caratteristiche chiave e della promessa al cliente, si crea una posizione strategica che differenzia il brand dalla concorrenza. L’obiettivo finale è creare una connessione emotiva con il pubblico di riferimento e conquistare una leadership sostenibile nel proprio settore.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049642-5″ tab_id=”1700489049642-10″ header=”Branding stategy” icon_iconsmind=”iconsmind-Target-Market”]La brand strategy definisce il piano a lungo termine per la creazione e lo sviluppo di un brand. Una strategia ben pianificata crea valore per il tuo brand, stabilisce un dialogo con il pubblico di riferimento e raggiunge obiettivi misurabili così da imporsi sul mercato. Una brand strategy di successo incide positivamente sugli indicatori di un’azienda e aumenta la brand recognition (notorietà e riconoscimento della marca).[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049652-1″ tab_id=”1700489049653-10″ header=”Ricerca di mercato” icon_iconsmind=”iconsmind-Target-Market”]La ricerca di mercato ci consente di identificare le opportunità, valutare la concorrenza e sviluppare il posizionamento più efficace per il tuo brand. Attraverso l’utilizzo di indagini qualitative e quantitative, raccogliamo dati preziosi per meglio comprendere le tendenze del pubblico di riferimento e le sue specifiche esigenze, guidando tutte le decisioni strategiche legate allo sviluppo del brand.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049660-7″ tab_id=”1700489049661-3″ header=”Branding analysis” icon_iconsmind=”iconsmind-Target-Market”]Il branding analysis è l’attività di analisi approfondita del brand, la valutazione dei punti di forza, delle opportunità e delle sfide presenti sul mercato. Questo processo coinvolge la ricerca di mercato, l’analisi della concorrenza e il monitoraggio delle tendenze settoriali per identificare le strategie migliorative del marchio e rafforzare la sua posizione competitiva nel mercato di riferimento.[/nectar_icon_list_item][/nectar_icon_list][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#091631″ scene_position=”center” top_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_phone=”13%” bottom_padding_phone=”15%” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”visivo” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon icon_family=”iconsmind” icon_style=”border-animation” icon_border_thickness=”2px” icon_color_type=”color_scheme” icon_color=”Extra-Color-2″ icon_padding=”25px” pointer_events=”all” icon_iconsmind=”iconsmind-Eye-Scan” url=”#” icon_size=”70″][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”diagonal” text=”Branding visivo” margin_bottom=”0px”][divider line_type=”No Line” custom_height=”10″][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1689004442772{margin-bottom: 15px !important;}”]

Creazione dell’immagine del marchio

[/vc_column_text][divider line_type=”No Line” custom_height=”10″][nectar_responsive_text font_size_desktop=”24″ class_name=”text-normal”]È la fase in cui si creano gli elementi visivi che rappresentano il brand, come il nome, il logo, i colori, i font, lo stile grafico, il packaging, ecc. Questa è decisamente una fase cruciale per rendere il brand riconoscibile, distintivo e memorabile. Un brand che dura nel tempo.[/nectar_responsive_text][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”extra-color-gradient-1″ animate=”yes” custom_height=”9vh”][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#091631″ scene_position=”center” top_padding=”2%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” left_padding_tablet=”5%” constrain_group_4=”yes” right_padding_tablet=”5%” bottom_padding_phone=”2%” left_padding_phone=”5%” right_padding_phone=”10%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon_list animate=”true” color=”Extra-Color-2″ direction=”horizontal” columns=”2″ icon_size=”large” icon_style=”border”][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049773-7″ header=”Identità visiva” tab_id=”1700489049773-6″ icon_iconsmind=”iconsmind-Eye-Scan”]L’identità visiva del brand include il logo, i colori, i font e gli elementi grafici distintivi. Un’identità visiva ben progettata e strutturata, contribuisce a consolidare il tuo brand creando una rappresentazione grafica fortecoerentefacilmente riconoscibile. Trasmette personalità  e permette al tuo brand di distinguersi dalla concorrenza lasciando nella mente dei consumatori un’impronta duratura nel tempo.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049793-6″ header=”Naming” tab_id=”1700489049793-9″ icon_iconsmind=”iconsmind-Eye-Scan”]Il naming è l’attività di creazione dei nomi per i tuoi brand o prodotti. Questo processo coinvolge la ricerca, l’ideazione e la valutazione di diverse opzioni per trovare un nome distintivo, memorabile e rilevante. Un buon naming può catturare l’essenza del brand, comunicare il suo valore unico e facilitare la connessione con il pubblico target e contribuire al successo del brand nel mercato.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049801-10″ header=”Progettazione del logo” tab_id=”1700489049802-0″ icon_iconsmind=”iconsmind-Eye-Scan”]La progettazione del logo è un elemento fondamentale nel branding. Consiste nella creazione di un simbolo visivo distintivo che rappresenti l’identità e i valori del brand. La progettazione del logo richiede creativitàcompetenze grafiche. Lavoriamo sempre con l’obiettivo di creare un logo iconico che aiuti a differenziarsi dalla concorrenza e a costruire una forte identità di marca.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049810-7″ tab_id=”1700489049810-1″ header=”Claim e Payoff” icon_iconsmind=”iconsmind-Eye-Scan”]Anche claim e payoff sono elementi chiave nelle varie attività di branding. Il claim rappresenta una breve frase che cattura l’essenza del tuo brand e comunica il suo valore distintivo al pubblico. Mentre il payoff è un’espressione che sottolinea i benefici o le promesse specifiche offerte dal tuo brand. Entrambi lavorano in sinergia per creare un messaggio memorabile e coinvolgente per il tuo pubblico di riferimento.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049822-1″ tab_id=”1700489049823-8″ header=”Brand guidelines” icon_iconsmind=”iconsmind-Eye-Scan”]Le brand guidelines sono un insieme di linee guida che definiscono l’identità visiva e la personalità del tuo brand. La redazione di questo documento fornisce indicazioni dettagliate sull’utilizzo corretto del logo, dei colori, dei caratteri tipografici e degli elementi grafici associati al brand. Le linee guida garantiscono coerenza nella comunicazione visiva del tuo marchio su tutti i canali, sia online che offline.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049832-8″ tab_id=”1700489049832-8″ header=”Packaging dei prodotti” icon_iconsmind=”iconsmind-Eye-Scan”]Il packaging dei prodotti comprende la progettazione e realizzazione di confezioni capaci di riflettere l’identità del tuo brand e catturare l’attenzione dei consumatori. Il packaging deve essere coerente con la personalità del marchio, funzionale ed esteticamente attraente poiché, all’interno del punto vendita, svolge un ruolo fondamentale per la comunicazione visiva del tuo brand.[/nectar_icon_list_item][/nectar_icon_list][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#0b1c40″ scene_position=”center” top_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_phone=”13%” bottom_padding_phone=”15%” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”comunicativo” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon icon_family=”iconsmind” icon_style=”border-animation” icon_border_thickness=”2px” icon_color_type=”color_scheme” icon_color=”Extra-Color-2″ icon_padding=”25px” pointer_events=”all” icon_iconsmind=”iconsmind-Loudspeaker” url=”#” icon_size=”70″][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”diagonal” text=”Branding comunicativo” margin_bottom=”0px”][divider line_type=”No Line” custom_height=”10″][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1689004491631{margin-bottom: 15px !important;}”]

Gestione e promozione del marchio

[/vc_column_text][divider line_type=”No Line” custom_height=”10″][/vc_column_inner][/vc_row_inner][nectar_responsive_text font_size_desktop=”24″ class_name=”text-normal”]È la fase in cui si definisce il tono di voce, il messaggio e i canali con cui il brand si relaziona con i consumatori e gli stakeholder. Si tratta di una passaggio essenziale per trasmettere i valori, i benefici e la personalità del brand, nonché per creare una relazione di fiducia e fedeltà con il pubblico target.[/nectar_responsive_text][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”extra-color-gradient-1″ animate=”yes” custom_height=”9vh”][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#0b1c40″ scene_position=”center” top_padding=”2%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” left_padding_tablet=”5%” constrain_group_4=”yes” right_padding_tablet=”5%” bottom_padding_phone=”2%” left_padding_phone=”5%” right_padding_phone=”10%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon_list animate=”true” color=”Extra-Color-2″ direction=”horizontal” columns=”2″ icon_size=”large” icon_style=”border”][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049960-0″ tab_id=”1700489049960-10″ header=”Personal Branding” icon_iconsmind=”iconsmind-Loudspeaker”]Il personal branding si concentra sulla gestione e promozione della propria immagine personale come un brand. È la definizione della propria identità, del proprio tono di voce, dei valori e delle competenze distintive permettendo così la creazione di una presenza offline e online coerente e autentica. Il personal branding consente di differenziarsi nel mercato del lavoro o in ambito professionale.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049980-10″ tab_id=”1700489049981-10″ header=”Brand messaging” icon_iconsmind=”iconsmind-Loudspeaker”]Brand messaging è l’arte di comunicare in modo efficace il messaggio del brand. Questa attività coinvolge la definizione dei valori, della personalità e delle promesse del marchio, nonché lo sviluppo di un tono di voce distintivo. Il brand messaging mira a creare una connessione emotiva con i consumatori, differenziarsi dalla concorrenza e trasmettere in modo chiaro i benefici offerti dal marchio.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489049990-3″ tab_id=”1700489049990-4″ header=”Branding ADV” icon_iconsmind=”iconsmind-Loudspeaker”]Branding ADV è l’attività di branding che crea e gestisce la comunicazione pubblicitaria per il brand. Attraverso strategie creative e persuasive, promuoviamo i servizi o prodotti del tuo marchio al pubblico target. Utilizziamo diversi canali come stampa, TV e social media, l’obiettivo è generare consapevolezza del brand, aumentare le vendite e costruire sul mercato una reputazione positiva.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489050003-3″ tab_id=”1700489050003-2″ header=”Branding reputation” icon_iconsmind=”iconsmind-Loudspeaker”]Branding reputation si concentra sulla gestione e la costruzione della reputazione di un brand. Crea una reputazione positiva e affidabile attraverso la comunicazione efficace dei valori della marca e la creazione di un’immagine di marca coesa e coerente. L’attività di branding reputation è importante perché la reputazione di un brand può influire sulla percezione dei consumatori e sulla loro decisione di acquisto.[/nectar_icon_list_item][/nectar_icon_list][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#091631″ scene_position=”center” top_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_phone=”13%” bottom_padding_phone=”15%” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”esperienziale” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon icon_family=”iconsmind” icon_style=”border-animation” icon_border_thickness=”2px” icon_color_type=”color_scheme” icon_color=”Extra-Color-2″ icon_padding=”25px” pointer_events=”all” icon_iconsmind=”iconsmind-Affiliate” url=”#” icon_size=”70″][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”diagonal” text=”Branding esperienziale” margin_bottom=”0px”][divider line_type=”No Line” custom_height=”10″][vc_column_text css_animation=”fadeInUp” css=”.vc_custom_1689260650148{margin-bottom: 15px !important;}”]

Coinvolgimento dei consumatori

[/vc_column_text][divider line_type=”No Line” custom_height=”10″][nectar_responsive_text font_size_desktop=”24″ class_name=”text-normal”]È la fase in cui si progettano e si offrono le esperienze che il brand vuole far vivere ai consumatori in ogni punto di contatto con l’azienda. Si tratta di una fase importante per coinvolgere emotivamente i consumatori, soddisfare le loro aspettative e generare valore aggiunto.[/nectar_responsive_text][divider line_type=”Full Width Line” line_thickness=”2″ divider_color=”extra-color-gradient-1″ animate=”yes” custom_height=”9vh”][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#091631″ scene_position=”center” top_padding=”2%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” left_padding_tablet=”5%” constrain_group_4=”yes” right_padding_tablet=”5%” bottom_padding_phone=”2%” left_padding_phone=”5%” right_padding_phone=”10%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon_list animate=”true” color=”Extra-Color-2″ direction=”horizontal” columns=”2″ icon_size=”large” icon_style=”border”][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489050118-2″ tab_id=”1700489050119-10″ header=”Branding ambientale” icon_iconsmind=”iconsmind-Affiliate”]Il branding ambientale crea un’esperienza coerente attraverso l’ambiente fisico. Include la progettazione degli spazi e l’utilizzo di elementi visivi per riflettere l’identità del tuo brand. Questa attività aumenta l’impatto visivo dell’ambiente e offre una migliore esperienza ai clienti. L’obiettivo è creare uno spazio memorabile che favorisca la fedeltà dei clienti e aumenti complessivamente il valore del marchio.[/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1700489050139-7″ tab_id=”1700489050139-9″ header=”Branding Collaboration (co-branding)” icon_iconsmind=”iconsmind-Affiliate”]La branding collaboration è la collaborazione tra diverse parti interessate per rafforzare il brand. Coinvolge la condivisione di idee, competenze e risorse interne ed esterne all’azienda. Questa sinergia mira a garantire un approccio integrato alla comunicazione del brand e una coerenza nella strategia complessiva per massimizzare l’impatto del brand sul pubblico target con partnership efficaci.[/nectar_icon_list_item][/nectar_icon_list][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#0b1c40″ scene_position=”center” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.95″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner top_padding_tablet=”3%” constrain_group_102=”yes” bottom_padding_tablet=”3%” top_padding_phone=”5%” constrain_group_104=”yes” bottom_padding_phone=”5%” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][nectar_btn size=”jumbo” button_style=”see-through-3d” color_override=”#fff000″ text=”Marketing” url=”https://pixelstudioadv.com/marketing/”][/vc_column_inner][vc_column_inner top_padding_tablet=”3%” constrain_group_102=”yes” bottom_padding_tablet=”3%” top_padding_phone=”5%” constrain_group_104=”yes” bottom_padding_phone=”5%” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][nectar_btn size=”jumbo” button_style=”see-through-3d” color_override=”#fc39d0″ text=”Publishing” url=”https://pixelstudioadv.com/publishing/”][/vc_column_inner][vc_column_inner top_padding_tablet=”3%” constrain_group_102=”yes” bottom_padding_tablet=”3%” top_padding_phone=”5%” constrain_group_104=”yes” bottom_padding_phone=”5%” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” gradient_type=”default”][nectar_btn size=”jumbo” button_style=”see-through-3d” color_override=”#23d200″ text=”Web-Mobile” url=”https://pixelstudioadv.com/web-mobile/”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#00bdf3″ bg_image=”10031″ bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_phone=”13%” bottom_padding_phone=”15%” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_responsive_text font_size_desktop=”24″ class_name=”text-medium”]Le quattro aree di attività del branding hanno la vantaggiosa caratteristica di essere fortemente interconnesse e questo aspetto non può che favorire una strategia di comunicazione vincente. Un approccio integrato e coerente crea una buona identità visiva del marchio, una corretta comunicazione del messaggio ne consolida l’immagine e la reputazione.[/nectar_responsive_text][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_global_section id=”9498″][/vc_column][/vc_row]
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